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Certificate Programme in Customer Journey Mapping Simulation

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The Certificate Programme in Customer Journey Mapping Simulation offers a comprehensive ten-unit curriculum designed to meet rising industry demand for user-centric strategies. This course is vital for professionals aiming to enhance customer experience and drive business growth.

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์ด ๊ณผ์ •์— ๋Œ€ํ•ด

By engaging in realistic simulations, learners master essential skills in data analysis, persona development, and touchpoint optimization. These competencies empower individuals to identify friction points and design seamless journeys, directly contributing to increased customer loyalty. Graduates gain a competitive edge in the job market, positioning themselves for career advancement in roles focused on product management, marketing, and CX strategy.

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์™„๋ฃŒ๊นŒ์ง€ 2๊ฐœ์›”

์ฃผ 2-3์‹œ๊ฐ„

์–ธ์ œ๋“  ์‹œ์ž‘

๋Œ€๊ธฐ ๊ธฐ๊ฐ„ ์—†์Œ

๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Introduction to Customer Journey Mapping
  • Customer Journey Mapping Stages and Best Practices
  • Customer Personas and Segmentation for effective mapping
  • Data Collection and Analysis for Customer Journey Mapping
  • Customer Journey Mapping Simulation Techniques
  • Identifying Pain Points and Opportunities in the Customer Journey
  • Implementing Improvements Based on Customer Journey Mapping Insights
  • Measuring the Success of Customer Journey Mapping Initiatives

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Job Role Description Customer Journey Mapping Specialist Develops and implements customer journey maps to improve customer experience and business outcomes.

High demand in diverse sectors.

UX Researcher (Customer Journey Focus) Conducts user research to understand customer needs and behaviours, informing journey map creation and optimisation.

Strong analytical skills required.

Customer Experience Manager Oversees the entire customer experience, leveraging customer journey mapping to identify improvement areas and drive strategic initiatives.

Leadership skills essential.

Business Analyst (Customer Journey) Analyzes customer data to identify pain points and opportunities for improvement along the customer journey.

Data visualisation and interpretation are key.

Service Designer Designs and improves services by applying customer journey mapping principles to create seamless and user-friendly experiences.

Creative and problem-solving abilities necessary.

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์™œ ์‚ฌ๋žŒ๋“ค์ด ๊ฒฝ๋ ฅ์„ ์œ„ํ•ด ์šฐ๋ฆฌ๋ฅผ ์„ ํƒํ•˜๋Š”๊ฐ€

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ํš๋“ํ•  ๊ธฐ์ˆ 

Journey Mapping Customer Insight

์ฝ”์Šค ์ˆ˜๊ฐ•๋ฃŒ

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์ด ๊ณผ์ •์˜ ๋น„์šฉ์„ ์ง€๋ถˆํ•˜๊ธฐ ์œ„ํ•ด ํšŒ์‚ฌ๋ฅผ ์œ„ํ•œ ์ฒญ๊ตฌ์„œ๋ฅผ ์š”์ฒญํ•˜์„ธ์š”.

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๊ฒฝ๋ ฅ ์ธ์ฆ์„œ ํš๋“

์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
CERTIFICATE PROGRAMME IN CUSTOMER JOURNEY MAPPING SIMULATION
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
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