Certified Specialist Programme in Beauty Public Relations

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The Certified Specialist Programme in Beauty Public Relations is a comprehensive professional certificate comprising ten distinct units designed to meet the surging demand for specialized PR expertise in the cosmetics and skincare sectors. This course addresses the critical need for authentic brand storytelling and crisis management in a highly competitive digital landscape.

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It equips learners with essential skills in media relations, influencer collaboration, and strategic communication, enabling them to navigate complex industry dynamics effectively. By mastering these competencies, professionals can significantly enhance their career prospects, secure leadership roles, and drive tangible business growth. This certification serves as a vital credential for aspiring PR specialists aiming to establish authority and success within the beauty industry.

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์™„๋ฃŒ๊นŒ์ง€ 2๊ฐœ์›”

์ฃผ 2-3์‹œ๊ฐ„

์–ธ์ œ๋“  ์‹œ์ž‘

๋Œ€๊ธฐ ๊ธฐ๊ฐ„ ์—†์Œ

๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Beauty Public Relations Strategy & Planning
  • Media Relations and Pitching for Beauty Brands
  • Crisis Communication in the Beauty Industry
  • Digital Marketing and Social Media for Beauty PR
  • Influencer Marketing and Collaboration
  • Beauty Industry Analysis and Trend Forecasting
  • Measurement and Evaluation of PR Campaigns
  • Content Creation for Beauty PR (Blog Posts, Press Releases)
  • Brand Storytelling and Messaging for Beauty
  • Legal and Ethical Considerations in Beauty PR

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Career Role in Beauty Public Relations Description PR Account Executive (Beauty) Manage client accounts, develop and execute PR strategies, media relations, build brand reputation within the beauty sector.

Beauty PR Manager Lead PR teams, develop comprehensive beauty PR campaigns, manage budgets, client relationships, and media outreach.

Oversee multiple projects simultaneously.

Social Media Manager (Beauty) Develop and implement social media strategies for beauty brands, content creation, community management, influencer collaborations, driving brand engagement and increasing online visibility.

Beauty Brand Journalist Research, write, and edit compelling beauty-related content for various media platforms.

Requires strong writing and communication skills and beauty industry knowledge.

Digital Marketing Specialist (Beauty) Develop and execute digital marketing strategies, including SEO, SEM, and social media marketing, specifically for the beauty industry.

Analyze data and optimize campaigns for maximum impact.

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์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
CERTIFIED SPECIALIST PROGRAMME IN BEAUTY PUBLIC RELATIONS
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
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